Sadhguru’s Message on World Soil Day

For Media Enquiries

Abdumutalib Begmuratov

Head of Knowledge Management and Communications

  • +971 4 304 63 45

ICBA has been running a special campaign dedicated to World Soil Day since 24 November 2022. Celebrated every year on 5 December worldwide, World Soil Day serves as an occasion to focus public attention on the importance of healthy soils and to advocate for the sustainable management of soil resources.

The campaign includes a series of events and activities to promote awareness about the critical role of soil nutrients for global food security and sustainability as well as the importance of improving soil health to sustain healthy ecosystems and human well-being. Running until 16 December 2022, the campaign is tailored for different audiences ranging from schoolchildren to adults.

As part of the campaign, ICBA has engaged with the Save Soil movement to spread the message of healthy soils.